Envy on the red carpet is nothing new at New York Fashion Week, but this year it took a refreshingly sweet turn when its namesake apple hit the runway. Envy™ apples made their NYFW debut in style by joining the international designers at the February 9 Flying Solo fashion show to deliver an unforgettable taste … Continued
Oppy Transport, the transportation and logistics arm of The Oppenheimer Group, has named Chase Wrightson to the new position of senior business development manager. Based in the company’s Newark, Del. office, Wrightson oversees the new business strategy for Oppy’s third party logistics company. Wrightson joined Oppy Transport last autumn, bringing a wealth of logistics expertise … Continued
What’s Fresh at Oppy: Episode 20 from Oppy on Vimeo.
Oceanside Pole Brussels sprouts will be plentiful mid-winter through spring, thanks to expanded plantings and an earlier start—a concerted progression of their highly successful 2017 debut. With the harvest beginning in early February, the Singh family and exclusive marketing partner Oppy will offer Brussels sprouts about a month earlier than last year, having planted on … Continued
In a move that consolidates sales leadership and strategy, Oppy has promoted Brett Libke to vice president of U.S. sales. In this newly created role, Libke directs the sales strategy and market development initiatives for the full range of Oppy products across the U.S., overseeing a team of over four dozen sales professionals in 10 … Continued
‘Tis the season for sharing with those around us, so leading fresh produce marketer Oppy and East Greenwich, RI-based Dave’s Marketplace have just wrapped up the second annual “Put the Crunch on Hunger” campaign to benefit the Rhode Island Food Bank. Twenty-five cents of every pound of JAZZ™, Envy™ or Pacific Rose™ apples purchased by … Continued
Sending you holiday wishes from Oppy on Vimeo.
What’s Fresh at Oppy for November 2017 from Oppy on Vimeo. Enter the Envy Holiday Instagram contest here!
Adding to an impressive list of accolades, Oppy’s top executive John Anderson has been named to the elite roll of Canada’s Most Admired CEOs of 2017. Anderson, the leading fresh produce sales, marketing and distribution company’s chairman, president and CEO, was chosen by Waterstone Human Capital and MacKay CEO Forums—leading Canadian executive development firms—from a … Continued
What’s Fresh at Oppy for November 2017 from Oppy on Vimeo.
One of the industry’s most progressive greenhouse growers has named a new chief executive. SunSelect Produce, Inc. appointed Len Krahn to its top leadership role late last week. Krahn, who has held various positions at SunSelect since 1993, most recently served as chief operating officer and vice president of sales. “We’re intent on driving operational … Continued
What’s Fresh at Oppy LIVE at PMA 2017 from Oppy on Vimeo.
The once-flat apple category is showing signs of life, with branded varieties like JAZZ™, Envy™ and Pacific Rose™ attracting new apple shoppers with their high color, robust flavor and satisfying crunch. “Fresh off the trees in Eastern Washington, this year’s JAZZ™ crop is a beauty,” said Joe Barsi, president of T&G North America. T&G Global, … Continued
What’s Fresh at Oppy for October 2017 from Oppy on Vimeo.
Effective October 1, The Oppenheimer Group announces staff moves designed to strengthen Western Canadian sales efforts while applying proven expertise to the procurement of produce from Mexico. Calgary, Alberta based sales manager Todd Plaxton is returning to Nogales, Ariz. in the newly created role of procurement manager. Plaxton joined Oppy as a sales representative in … Continued
This summer, JAZZ™ fans declared their dedication to the always refreshing apples by including them in their vacation plans and then sharing those experiences on Instagram via the Summer Vacation Sensation photo contest. From Disneyland’s Main Street, USA to the Big Apple itself, JAZZ™ was featured as the perfectly portable snack in hundreds of North … Continued
Organic peppers from Divemex’s brand new greenhouse facility in Ahualulco, Mexico made their debut last week, opening a season that promises increased organic offerings and continued high quality from the innovative greenhouse grower. Thanks to the warmer climate in its central Mexico location, the Ahualulco greenhouse complex complements Divemex’s existing production in Culiacan and Etzatlan, … Continued
What’s Fresh at Oppy for September 2017 from Oppy on Vimeo.
Photo by Christopher Huang Envy™, voted America’s favorite apple last spring, is attracting an even greater following thanks to a three-state sampling roadshow. The sweet, crunchy low-browning apple, is a natural cross between a Royal Gala and Braeburn. Fresh-crop Envy, grown in its homeland of New Zealand, is taking center stage in the roadshow that … Continued
What’s Fresh at Oppy for August 2017 from Oppy on Vimeo.
With New Zealand JAZZ™ apple season now in full swing, the always refreshing apple’s new brand platform is getting a lift at this week’s Tour de Fresh cycling event—on the backs of two Oppy riders. Organics Category Manager Chris Ford and Marketing Communications Manager Karin Gardner, clad in JAZZ™ apple cycling kit, are pedaling more … Continued
With the recent Fair Trade certification of SunSelect Produce’s operation in Tehachapi, Calif., 100 percent of the progressive grower’s harvest now qualifies to bear the esteemed socially responsible seal. While achieving the certification could have compelling commercial implications—especially with recent research indicating that more than two thirds of the shopping public now recognizes the Fair … Continued
Jose Mendoza, Jim Leach and Mario Illiano are Oppy’s new sales representatives, recently appointed from within the leading fresh produce marketer and distributor’s ranks. Mendoza and Leach are based in the company’s Los Angeles-area office, while Illiano is part of the Seattle, Wash. sales team. All three will focus on developing and sustaining sales of … Continued
After an excellent season growing Brussels sprouts for the first time, Oceanside Pole vine-ripe tomatoes are back with 60 new acres of Romas. Increasing Roma production by 50 percent, West Coast Tomato Growers, owners of the Oceanside Pole tomato brand, aim to keep up with consumer demand. “Our challenge over the years has been not … Continued
What’s Fresh at Oppy for July 2017 from Oppy on Vimeo.
Orchard view cherry harvest, The Dalles, Oregon As the first Orchard View cherries are being picked in The Dalles, Oregon, exclusive marketer Oppy is urging consumers to “Pick Your Moments” to enjoy these celebrated, superior cherries through summer. “We launched the Pick Your Moments brand positioning last year and were excited how well it resonated … Continued
As consumers across North America pack their bags for summer vacations in the weeks ahead, the savviest among them will tuck in a little something extra—a freshly rebranded New Zealand JAZZ™ apple—with an aim to refresh their palates and their pocketbooks. A $3,000 grand prize awaits the winner of JAZZ™ apples’ Summer Vacation Sensation Instagram … Continued
What’s Fresh at Oppy 1 year anniversary from Oppy on Vimeo.
LAKEVILLE-MIDDLEBORO, Mass., (May 22, 2017) – The stage is set to expand the 87-year-old Ocean Spray® brand — with many sweet things to come. In a natural extension of the relationship formed in 2003 to market Ocean Spray fresh cranberries, Oppy and its partner berry growers are now shipping fresh strawberries and blueberries from California … Continued
For more than two decades, Divemex has set the standard for greenhouse vegetable production in Mexico. Today, the grower introduces a fresh new brand that reflects its impressive history and sets a distinct challenge for even greater achievements ahead. “Growing Beyond Expectations” captures what Divemex does best, producing arguably the top greenhouse product line in … Continued