World record crunched
ENZA breaks it own 1992 “Big Crunch” record and that of current record holder, Whitehall Schools District, Michigan, Ohio (9,329 apples). The new JAZZ apple “Big Crunch” record took five months of planning, over 20,000 apples, nearly 18,000 primary school students and a simultaneous BIG CRUNCH on Friday, May 10, 2013, 2:13pm. The new record is now 17,064 apples. ENZA/Turners & Growers are now among five finalists for the PMA-Produce Plus Marketer of the Year Award 2014… good luck ENZA/Turners & Growers!