Focusing on strategic growth at the executive level, David directs the integration and execution of all sales, marketing and category strategies at Oppy.
In a career spanning more than 30 years with us, David has held numerous leadership positions, becoming president and chief revenue officer in early 2019. Throughout his tenure, David has shone as a sales strategist and earned a reputation as a collaborative partner appreciated by growers worldwide. Beginning in 1989, David helped build our business in the Southwestern U.S. and with national accounts, while also solidifying our position as a greenhouse marketing leader, among other grower-focused initiatives. He was appointed vice president, sales and categories in 2006, and further promoted to senior vice president, North American sales and categories in 2012. David became executive vice president and chief marketing officer in 2014.
David holds a Bachelor of Science degree in Agri-Business with a minor in Agri-Marketing, from California Polytechnic University at San Luis Obispo, and earned his MBA from Azusa Pacific University in Azusa.